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What The World Cup Means For Advertisers
It’s nearly here. The Fifa World Cup of 2014 in Brazil has been long anticipated. The competition finally kicks off on Thursday 12th June when Brazil face Croatia. For many, the World Cup is simply a good watch, but for advertisers there can be a lot of pressure to get involved. No matter whether you advertise on Facebook, Google, Twitter... -
Are you a digital marketing rockstar?
No matter your role, level of experience, or industry, a lot of people still fancy themselves as a bit of a digital marketing rockstar. Even the folk in the IT department often think they know it all. Well, it’s time to stop hiding behind your screens and put your real-life knowledge to the test with our digital marketing rockstar quiz! Our qui... -
Product Listing Ads: Optimise To Succeed
Product Listing Ads (PLAs) are a fantastic advertising option that, if used well, can generate a highly positive ROI. Whilst there was plenty of uproar when Google moved PLA’s into an exclusively paid model, this has actually helped create more opportunity to succeed as poor quality items aren’t being advertised and therefore the shopping exper... -
Key Insights From Socialbakers Engage London 2014
Socialbakers Engage is one of the best social media marketing conferences in the world, let alone the UK. With expert speakers from Socialbakers as well as from large companies who are winning at social, this was one conference we could not turn down the invitation to. Below you can find our roundup of the days key insights. The Social Layer:&n...; -
Brighton SEO 2014
Brighton SEO is one of the biggest events in the search marketing calendar. With over 2,000 SEO’s from agency and in-house roles gathering on the South Coast, we just had to be in attendance. Below is our summary of the day and highlights from some of the speakers that we managed to catch. Stacey Cavanagh, The Habits That Land You Links ...