Azimo
Penalty removal, content creation, digital PR, and development for a fintech startupWhat We Achieved
Azimo has grown massively over the last 12 months as a result of digital PR coverage and an increase in brand awareness. Azimo are recovering strongly from historical issues they have had with Google penalties. We’ve also refreshed Azimo’s website.
Who are Azimo?
Azimo are a financial tech startup based in London. They’re in the remittances market, and allow people to send money around the world safely, and without the high costs associated with the traditional options.
What We Did
Azimo came to us with their site under a Google penalty. We started by analysing all of the links pointing to the site, and conducting link removal to ensure that the site is in a strong position ready for the rollout of Google Penguin.
Next, we moved into a digital PR phase. We’ve created interactive content, infographics, and written content, and got Azimo featured on publications like TechCrunch and the Financial Times.
We’ve also redeveloped large parts of Azimo’s website, giving them a more flexible platform to work with. This has included creating a multi-lingual blog with an automatic connection to a translation company to allow new content to be translated and published across multiple languages quickly.
What They Said
“Datify have been a great partner for us over the past 12 months. They’ve integrated themselves into our business, and achieved great results.”
Leo Galvão, Head of Marketing
