With 2014 now a month old, we thought it’d be a great time to have a look at the next 11 months and lay down some predictions as to which social networks will begin to truly emerge as a force to be reckoned with. Continue reading
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With Facebook and Google releasing their Q4 2013 earnings just a day apart, we thought now would be a great time to compare the revenue of these two digital advertising behemoths. In the below deck, we’ve outlined the revenues of Facebook & Google over the last year or so, analysing their growth rates comparatively. We’ve also gone a bit further back in order to compare Google’s first 6 quarters post-IPO to Facebook’s to show the difference in growth rate. Whilst 2004 was a very different time to now, this is still an interesting comparison of the two big-players at a similar stage in their developments. Continue reading
Biddable World is the latest event by the organiser of the Content Marketing Show & BrightonSEO - Kelvin Newman. The event took place on January 21st 2014 at the Institute of Education in London.
The Datify team were in attendance, both to see some great speakers from around the industry, and to support Ben in his talk on “How & Why To Become A Power Editor Power User” which you can also read on our blog.
A lot has been written about the problems facing Facebook advertising in 2013. Here, I give my thoughts on the platform to argue that actually a lot of the issues are down to sloppy advertising campaigns by agencies and brands. Continue reading
With the launch of the PS4 and the Xbox One on the horizon, we thought now would be a good time to delve into the search and social data around these two console behemoths to see who has the edge in the digital arena. Continue reading
