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Are you a digital marketing rockstar?
No matter your role, level of experience, or industry, a lot of people still fancy themselves as a bit of a digital marketing rockstar. Even the folk in the IT department often think they know it all. Well, it’s time to stop hiding behind your screens and put your real-life knowledge to the test with our digital marketing rockstar quiz! Our qui... -
Brighton SEO 2014
Brighton SEO is one of the biggest events in the search marketing calendar. With over 2,000 SEO’s from agency and in-house roles gathering on the South Coast, we just had to be in attendance. Below is our summary of the day and highlights from some of the speakers that we managed to catch. Stacey Cavanagh, The Habits That Land You Links ... -
Creating a Paid Digital Media Plan
Creating a paid media plan is massively important, particularly when you are embarking on a large scale campaign. The purpose of the paid media plan is to focus your attention, calculate your efforts, and ensure that you are not taking a scatter gun approach without being data informed. The key to your media plan is to quantify your plan, based on a ... -
Is Your Site Affected By Penguin?
Would you know if your site had been affected by Google Penguin? Many site owners are unaware that their site has been affected, so we’ve put together a very brief but handy guide to show you the kind of data you’d expect to see if you were suffering from the Penguin filter on Google: Is Your Site Affected By Penguin? from Ben Harper... -
Facebook v Google: Revenue Wars
With Facebook and Google releasing their Q4 2013 earnings just a day apart, we thought now would be a great time to compare the revenue of these two digital advertising behemoths. In the below deck, we’ve outlined the revenues of Facebook & Google over the last year or so, analysing their growth rates comparatively. We’ve also g...