eMetrics San Francisco

We’re proud to announce that I will be speaking at the eMetrics summit in San Francisco on the 19th March. The conference runs 16-20th March, and brings together the marketing world in a conference focussed on data and metrics.

My talk is titled “Using Data To Lower Your Facebook CPA’s”. This will cover our three step process for lowering your cost per acquisition numbers using Facebook advertising.

This talk will help delegates understand why they should be using Facebook advertising and what can be achieved, before going into detail on our three step, data-led process that sees us achieve a 70% decrease in Facebook CPA’s on average.

There are a number of great speakers on at the event, including:

- Avinash Kaushik: Google

- Sid Shah: Adobe

- John Lucker: Deloitte

- Christopher Hogan: Macys

- Suvro Goswami: Motorola

- Phil Mui: Axciom

- Jerie Dahlman: Allstate Insurance

- Ned Kumar: Fedex

I’m sure everyone will learn a lot from all of the speakers throughout the conference.