How To Take Advantage Of Facebook’s Trending Content

Facebook has finally launched trending content for some users. This roll out has been long anticipated since Facebook launched hashtags officially last year. The presence of the trending content section gives businesses on Facebook new opportunities to increase their reach and their brand awareness in a natural way. Continue reading

Our View On Twitter’s Advertising Targeting Options

Twitter’s self serve advertising platform finally launched into the UK this November, and has already made a name for itself as a very useful platform for advertisers.

We have personally seen strong results from Twitter advertising when promoting our recent social media eBook to relevant members of the Twitter community, and therefore understand the power of the channel and what it can achieve. Continue reading

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